People Based Marketing
We leverage the power of data and geo-location to engage every user in a personalized way
Predictive
Hyper-Targeting
Our ML and AI algorithm processes data to develop advanced targeting mechanism based on the analysis of users’ behaviors and preferences
1
Data collection
First-party data analysis
2
Data processing
Analysis through AI and ML - Data analysis and enrichment through third-party certified data
3
User's profiling
Users’ hyper profiling and audience expansion through LookAlike techniques
4
Data activation
Personalized ad delivery (depending on profiles)
Proximity
Hyper-Targeting
Our technology, combining hyper-targeting and proximity marketing, allows advertisers reaching targeted users in a specific geo-local area, customizing ads depending on their profiles
Geo-target
Specific location-based targeting
Hyper-targeting
Combination of first and third-party data through ML and AI
Data + geo activation
Personalized ad delivery (depending on profiles and location)
Programmatic
Clients can get access to our technologies to directly buy audience segments in programmatic through their own DPS, maximizing campaign results
Push Notification Cross Network
Our Push Notification Cross Network system reaches hyper-profiled users even when they are not browsing the internet, to deliver only relevant content while fully respecting GDPR
Our Rich Media formats
With the help of our in-house creative team, our clients are provided with various types of customizable creatives and creative formats, aiming to create strong and solid interactions with users
Smart Video Ad
Scratch Ad
Geo Located Ad
Mini Site Ad
Floating Ad
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